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	<title>The Profit Specialist &#187; Strategic Marketing</title>
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	<description>Maximizing Your Business Income</description>
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		<title>Secrets of the Biggest Selling Launch</title>
		<link>http://www.profitspecialist.net/secrets-of-the-biggest-selling-launch.html#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
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		<pubDate>Fri, 16 Apr 2010 14:13:55 +0000</pubDate>
		<dc:creator>Kay Peck</dc:creator>
				<category><![CDATA[Customers]]></category>
		<category><![CDATA[Strategic Marketing]]></category>
		<category><![CDATA[Communicate]]></category>
		<category><![CDATA[Seth Godin]]></category>
		<category><![CDATA[Specialize]]></category>

		<guid isPermaLink="false">http://www.profitspecialist.net/?p=207</guid>
		<description><![CDATA[First, I have to admit I am not in the Apple tribe &#8211; never owned a Mac and probably never will.  As I watched the recent iPad launch, I wondered if it would be successful given our tough economy and a market full of tech gizmos.
As it turns out, Apple announced that on the first [...]]]></description>
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		<title>Introduce Yourself</title>
		<link>http://www.profitspecialist.net/introduce-yourself.html#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.profitspecialist.net/introduce-yourself.html#comments</comments>
		<pubDate>Sun, 22 Nov 2009 14:55:06 +0000</pubDate>
		<dc:creator>Kay Peck</dc:creator>
				<category><![CDATA[Strategic Marketing]]></category>
		<category><![CDATA[Mastermind]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.profitspecialist.net/?p=151</guid>
		<description><![CDATA[You must go out and start networking.  Get started with masterminding, or brainstorming with like-minded, success driven people from outside your industry.  Find new contacts who can share perspectives, real life experiences and recommendations with you.
If you’re a lonely entrepreneur out there trying to knock it alone, and you’re not getting perspective from [...]]]></description>
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		<title>Three Fast Start Business Success Tips</title>
		<link>http://www.profitspecialist.net/three-fast-start-business-success-tips.html#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.profitspecialist.net/three-fast-start-business-success-tips.html#comments</comments>
		<pubDate>Fri, 06 Nov 2009 20:32:15 +0000</pubDate>
		<dc:creator>Kay Peck</dc:creator>
				<category><![CDATA[Strategic Marketing]]></category>
		<category><![CDATA[Dialogue]]></category>
		<category><![CDATA[Prospects]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.profitspecialist.net/?p=98</guid>
		<description><![CDATA[I was recently inspired by an article on &#8220;Fast Start Tips&#8221;. The article was based on the idea that there are often three, short-term, high-impact activities which can be quickly implemented to improve business profits.
Focus on three things and you&#8217;ll get a result.
My initial reaction was to look at my current &#8220;To Do&#8221; list.   [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Finding New Sources of Business</title>
		<link>http://www.profitspecialist.net/finding-new-sources-of-business.html#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.profitspecialist.net/finding-new-sources-of-business.html#comments</comments>
		<pubDate>Tue, 03 Nov 2009 02:06:58 +0000</pubDate>
		<dc:creator>Kay Peck</dc:creator>
				<category><![CDATA[Operations]]></category>
		<category><![CDATA[Strategic Marketing]]></category>
		<category><![CDATA[Product Line]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Think Big]]></category>

		<guid isPermaLink="false">http://www.profitspecialist.net/?p=111</guid>
		<description><![CDATA[&#8220;Whatever the mind can conceive and believe&#8230; it can achieve.&#8221;
Napoleon Hill, Think and Grow Rich
Let&#8217;s say you&#8217;ve got a successful business with a decent stream of buyers.  Everything is moving along smoothly.  Steady.
The question is, how can I find more profit in this situation.   My answer is to Expand the Product Line.
Here are a few [...]]]></description>
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		<title>The &#8220;W&#8221; Questions of a Prospect</title>
		<link>http://www.profitspecialist.net/the-w-questions-of-a-prospect.html#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.profitspecialist.net/the-w-questions-of-a-prospect.html#comments</comments>
		<pubDate>Wed, 28 Oct 2009 21:08:36 +0000</pubDate>
		<dc:creator>Kay Peck</dc:creator>
				<category><![CDATA[Customers]]></category>
		<category><![CDATA[Strategic Marketing]]></category>
		<category><![CDATA[Buyer]]></category>
		<category><![CDATA[Needs]]></category>
		<category><![CDATA[Process]]></category>
		<category><![CDATA[Questions]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.profitspecialist.net/?p=55</guid>
		<description><![CDATA[Do you remember the &#8220;W&#8221; Questions?  I&#8217;m talking about the Who-What-which-Where-When-Why Questions.  Those basic questions from elementary school&#8230;
I want you to ask yourself these &#8220;W&#8221; Questions about your Prospects or Customers.  The questions help you know your customers and their buying habits.  The more answers you have the greater your profits can be.

Who are your [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>What&#8217;s Your First Impression?</title>
		<link>http://www.profitspecialist.net/whats-your-first-impression.html#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.profitspecialist.net/whats-your-first-impression.html#comments</comments>
		<pubDate>Tue, 20 Oct 2009 00:49:01 +0000</pubDate>
		<dc:creator>Kay Peck</dc:creator>
				<category><![CDATA[Customers]]></category>
		<category><![CDATA[Strategic Marketing]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Reputation]]></category>

		<guid isPermaLink="false">http://www.profitspecialist.net/?p=46</guid>
		<description><![CDATA[It seems obvious that first impressions are important, but you&#8217;d be surprised how few business owners maximize this idea.
The goal is to establish an identity which is both attractive to prospective (and current) customers, and matches the company&#8217;s products and position in the marketplace.  The identity is part of a strategic marketing plan which should [...]]]></description>
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		<title>How to Get More Customers</title>
		<link>http://www.profitspecialist.net/how-to-get-more-customers.html#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.profitspecialist.net/how-to-get-more-customers.html#comments</comments>
		<pubDate>Sun, 18 Oct 2009 17:49:20 +0000</pubDate>
		<dc:creator>Kay Peck</dc:creator>
				<category><![CDATA[Customers]]></category>
		<category><![CDATA[Strategic Marketing]]></category>
		<category><![CDATA[Customer Appreciation]]></category>
		<category><![CDATA[Dialogue]]></category>
		<category><![CDATA[Extended Hours]]></category>
		<category><![CDATA[Referral]]></category>
		<category><![CDATA[Survey]]></category>

		<guid isPermaLink="false">http://www.profitspecialist.net/?p=22</guid>
		<description><![CDATA[The first step to getting new customers, is to understand why your current customers buy from you.
Take a few moments and ask them why they spend money at your business.  Find out why you are better than the competition.  Why do they choose you?
It&#8217;s really easy to make a &#8220;Quick Survey Flyer&#8221; and ask your [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Hello world!</title>
		<link>http://www.profitspecialist.net/hello-world.html#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
		<comments>http://www.profitspecialist.net/hello-world.html#comments</comments>
		<pubDate>Thu, 15 Oct 2009 18:02:24 +0000</pubDate>
		<dc:creator>Kay Peck</dc:creator>
				<category><![CDATA[Administration]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Internet Business]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Strategic Marketing]]></category>
		<category><![CDATA[Expenses]]></category>
		<category><![CDATA[Income]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Publicity]]></category>
		<category><![CDATA[Revenue]]></category>

		<guid isPermaLink="false">http://profitspecialist.net/?p=1</guid>
		<description><![CDATA[I am officially born today!  Currently working on the layout&#8230; content to follow shortly!
Kay Peck, The Profit Specialist
]]></description>
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