The first step to getting new customers, is to understand why your current customers buy from you. Take a few moments and ask them why they spend money at your business. Find out why you are better than the competition. Why do they choose you? It’s really easy to make a “Quick Survey Flyer” and ask your customers to give the feedback. Typically, Price, Product Variety, Location and Service are the reasons, but leave a blank line for them to fill in something else. You could ask them to rate each area based on their importance. Think of ways you could improve your services and ask if they would be interested. Be sure to ask for their e-mail address and offer to send them special coupons or promotions as part of your Special Customer Appreciation Program. You could have a fishbowl with a prize drawing for their completing the survey. …more
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